
Programme Sponsor
Cookies, metrics, search and citizen-facing websites
Tuesday 13th December 2011
Cookies, metrics, search and citizen-facing websites
Why, where and when do citizens bail out of online transactions? How does this impact digital by default aspirations? And how can you help citizens overcome the blocks? Join ITU live and experts from the new Government Digital Service (GDS) to talk cookies, metrics and search for public sector websites.
On the UKA Live panel to debate the key issues:
- Peter Jordan - Product Analytics Lead, GDS Delivery Team, Cabinet Office
- Nick Breeze, Senior Customer Insight Manager, GDS, Cabinet Office
- Alex Henry, online segmentation and personalisation expert, Adobe UK